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Question 1:
Which market or customer segments does a watch manufacturer most likely work on?
Mass markets
Niche markets
Diversified market segments
Undiversified market segments
Double- or multi-sided platforms
Your rationale:
Question 2:
Which market or customer segments does a specialist publisher for entrepreneurship most likely work on?
Mass markets
Niche markets
Diversified market segments
Undiversified market segments
Double- or multi-sided platforms
Your rationale:
Question 3:
For a jewelry shop market segmentation is regarding to ...
age and gender:
very important
not so important
rather unimportant
totally unimportant
no idea!
nationality:
very important
not so important
rather unimportant
totally unimportant
no idea!
household size:
very important
not so important
rather unimportant
totally unimportant
no idea!
income:
very important
not so important
rather unimportant
totally unimportant
no idea!
educational level:
very important
not so important
rather unimportant
totally unimportant
no idea!
Question 4:
Is the scope of the market for a watch producer rather ...
... local or regional?
... nationwide?
... international or global?
Your rationale:
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Key Question 1:
Your PEP* is: 0‰
Seven Key Questions:
0 out of 150 points
*PEP: Personal Entrepreneurship Points
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