1. Do you know …
    … Coca Cola´s „secret recipe“?
    … unique selling propositions of other companies or suppliers?
    … your own USPs?
  2. Which needs or problem solutions of which target groups are addressed by the different beneficial characteristics?
  3. To what extent is this competitive comparison useful?

ENTREPRENEUR TEST

Your company value:

Currently: 0 euros

My User Account

(c) 2016 Steinbeis-Transfer-Institut Innovation & Business Creation, D-82166 Gräfelfing. Alle Rechte vorbehalten. Ein Unternehmen im Steinbeis-Verbund.